We Promise We Will Land At An Airport

From the Museum of Marketing Madness Archives, I know they merged back in 2012 with United. But even before the merger, and things were sloppy, this is just sad.

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Our commitment remains the same: When you fly in our planes, you will land. You might land in the wrong airport. You might crash.

But you will land.

 

 

Just Repeat, Repeat

From the Copywriting School of Repetition, another example of ridiculous repetition for the sake of repetition, repetition.

We see this so often, it seems normal. It’s not normal.

It’s not even normal, normal.

Do We Really Need A Logo Here?

Think of the poor designer who was saddled with this assignment.  And copywriter.

It’s a soap dispenser.  Yeah, it’s foamy.  Maybe, by virtue of the foamy it is light.  But does it need to be called Light and Foamy?

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And, let’s not forget, the attorney who filed the register Lite’n Foamy

 

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Marketing By Crazy J

On the subway, a rather sloppy ad for The Guardian Angels.  It’s not like they bought ad space and have an agency running their campaign.

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That’s what happens when you have CRAZY J handling your media.