You have to see this first in context:
According to their website (www.reiki.org):
The word Reiki is made of two Japanese words – Rei which means “God’s Wisdom or the Higher Power” and Ki which is “life force energy”. So Reiki is actually “spiritually guided life force energy.”
“ReKi” is made up of two candy products – Reese’s and Kit-Kat bars. So ReKi is an an in-store, standup display of Reese’s Peanut Butter Cups and KitKat® bars.
I think the synergy and power cannot be ignored. One is healing and spiritual. The other is chocolate-y and delicious.
It’s just a little hard to read.
Considering the amount of detail, it’s very easy to lose this apparent honesty on the part of the MTA.
Hulk not transform from cold pressed juice! Hulk transform from gamma radiation and other strange chemical process.
Juice only good for normal human!
Hulk not endorse juice from cart on city street!
Hulk and Marvel Comics Lawyers sue for rights to use image!
…said the agency who sold the client on this cute/cool concept. Sure, even if it’s Staten Island, they’ll just be like,
“Whoa, cute logo. Hip. Cool. I’m down!”
Then they’ll say,
“Whoa … why am I on a ferry? Not cool.”
How much time do you think they debated what that color should be for this product?
You can always make ’em cute with lots of bright colors. But they are still, and always will be:
Dead animals that we eat.
Yeah, THAT should put your life in order. Being beheaded, then slow roasted so that the meat falls off your bones. Yes indeed!
Take a good look at this and consider: it is a headless cartoon duck with a tuxedo presenting itself to you on a silver platter. Oh yeah, WITH a stopwatch in the breast pocket and a martini. Yup…that is what you are seeing.
After cropping these pictures I now have nightmares about this beast.
This is as scary as clowns are to small children. That face!! No teeth or opening for a mouth, just a reddish jelled mass under a protrusion. Some sorta blue-ish translucent eyebrow curled into a wicked hook shape!
And the entire body, another shiny, jelled translucent mass, with an arm and hand-like appendage that conjures some sorta CG movie monster melting under hot lights.
When I think of galaxies, I don’t think of coffee, snacks or heavy-duty alkaline cleaners like Zep.
But after seeing this truck, I will never look at galaxies the same.
I will also never spell the word galaxie the same either.
Marketing Madness means: Do Something Different. Even if different isn’t different…it’s different. Hence:
Because it’s smaller. Sort of. Because how often are you eating popcorn thinking:
“Damn it! I wish this was smaller so I could shove more of this shit in my mouth!!”