All Things Stupidy

Wordplay is not a game and should only be done by professionals. This contractor may know his basements but hasn’t learned:

YOU CAN’T CREATE AN ADJECTIVE BY ADDING A ‘Y.’

NOTHING is ‘basementy’ so all things canNOT be basementy.

And, btw, dude. The umbrella. Not basementy in the least. Srsly?!

We Promise We Will Land At An Airport

From the Museum of Marketing Madness Archives, I know they merged back in 2012 with United. But even before the merger, and things were sloppy, this is just sad.

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Our commitment remains the same: When you fly in our planes, you will land. You might land in the wrong airport. You might crash.

But you will land.

 

 

Popcorn Is So, So, I Dunno … POPCORN!

Marketing Madness means: Do Something Different.  Even if different isn’t different…it’s different.  Hence: PIPCORN.

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Why “Pipcorn?”

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Because it’s smaller.  Sort of.  Because how often are you eating popcorn thinking:

“Damn it!  I wish this was smaller so I could shove more of this shit in my mouth!!”

 

Marketing Madness Rule #12 – Word Play Is Hard Work

You’re a chimney sweep so why not use the verb sweep in your copy! Except it reads like…

Don’t buy a used car from a used car salesman. Buy it from me: A Used Car Salesman!

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And let’s not forget Faceless Gold Figure on the Ladder to Heaven … which was at one time the working title to Wim Wenders’ movie “Wings of Desire”

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