… except nobody knows WTF the story is about.
I guess I should mention this was taken from my day job’s company’s website for internal training. That is why a lotta stuff is redacted. But you can see who is responsible for this mess. Yeah, those people!
I did an entry about a “Lip Balm Tub” which struck me as just the right combination of one syllable words with the letter “P” or “B” in it to make fun of.
Recently, I found even more examples of this marketing madness and it’s madness: Who knew that putting your brand on something for chapped lips could change the world as we know it. My favorites:
(from Totally Promotional dotcom)
As the great advertiser David Ogilvy once said:
Market to chapped lips and your brand will shine.
If you want to reach back to the origins of this, link below.
And if you read the signs carefully through elevator banks 1, 2 and 3 you can see that they are talking about “Meeting in style in the heart of the Main Line.” Oh yeah that…
“What the hell? If we get just a few more customers wandering in because they think we’re Whole Foods, it’ll be worth getting the name.”