As noted before, I’m not a fan of depicting the actual animal in cartoon form in my food marketing. So, although this guy looks happy-ish, he is RUNNING so what does that tell you? Yes, we understand this may be advertising fast food but seriously?
The word play is pretty shoddy too. A better tag line would be:
“More dead animals for your dead presidents”
This is just naughty. I’m sorry … it just is.
Because you may want to find out who made the olive oil that poisoned you.
I’m surprised they even bothered to cut the cardboard in that sorta exploding border thing. Otherwise, this is just sad.
Then again, this is just by the freight elevator (on the right), not a heavily trafficked part of the store.
Yes, there are men in chef toques with whisks and ladles carefully pouring chocolate over your cookies.
Then why is that image a drawing??
Because the photo wouldn’t quite communicate the same thing.
Marketing Madness means: Do Something Different. Even if different isn’t different…it’s different. Hence: PIPCORN.
Because it’s smaller. Sort of. Because how often are you eating popcorn thinking:
“Damn it! I wish this was smaller so I could shove more of this shit in my mouth!!”
Maybe it’s just me but when I see ads for meat with animals as cartoon characters, I feel worse when they’re made to look happy.
Pigs don’t smile before they’re slaughtered. Pigs don’t smile. Period.
I’ll say this for marketers of well-known, brand name products: they are more selective and creative when naming their brands. At the health food store, there’s just no imagination whatsoever.