I think the right-to-life movement may take issue with this. Life begins at conception…not when you try 3-cheese queso. Right?
Sometimes you just wonder why they bother to write these things on a package. The cheapest food in the world doesn’t need sexy. But it wold look empty with just the oh-so-generic brand Pasta USA and the photo. So the designer just had to say something. That explains it.
I bought it because of the package. I knew it wasn’t fresh fruit. I didn’t mind that it would be dried.
But how to contain my disappointment when I open and see this?
I guess it’s better than saying:
FOOD SHOULD NOT KILL YOU
There really is nothing “adult” about these pretzels. In fact, I’m feeling immature making fun of this.
But I mean, c’mon! Nutzels and Rods???
Remind me to use this one when I present The Museum of Marketing Madness to high school boys.
That is…before GLUTEN came along and ruined everything….
No imagination here. What kinda food truck is this beyond that they have chicken? So, unable to conjure any sorta hook, they just say “Dream Chicken.” Maybe for you, but for the chicken happily spreading his wings, eyes bulging…THIS IS NO DREAM.
The Advertising Will Make You Throw Up
It’s the comedy rule of threes. If you have 2 statements, you need that third to make it funny.
As noted before, I’m not a fan of depicting the actual animal in cartoon form in my food marketing. So, although this guy looks happy-ish, he is RUNNING so what does that tell you? Yes, we understand this may be advertising fast food but seriously?
The word play is pretty shoddy too. A better tag line would be:
“More dead animals for your dead presidents”
And to my wife, I bequeath this bag of quinoa seeds…