As noted before, I’m not a fan of depicting the actual animal in cartoon form in my food marketing. So, although this guy looks happy-ish, he is RUNNING so what does that tell you? Yes, we understand this may be advertising fast food but seriously?
The word play is pretty shoddy too. A better tag line would be:
“More dead animals for your dead presidents”
If she’s never impressed. Then she can’t say she’s never impressed.
“This statement is false. I’m not lying.”
Coca-Cola spends billions on advertising. Maybe even trillions … trust me, it’s a lot of money. So every logo, every package, every piece of copy has been tested, researched, analyzed and designed to flawless diamond precision.
Then what happened here?
We have Cherry Coke, with your prominent cherries falling from a reddish, almost nuclear winter kinda sky. A little weird but okay. Where are we?
Just a bunch of monolithic buildings or structures, ominous, eerie. And way over here in one spot is this … this pattern. Looks like a … huh I dunno … mandrill.
A mandrill. Yeah that’s right.
This is just naughty. I’m sorry … it just is.
Yes even the often overlooked catalog for cleaning supplies has gems of Marketing Madness. Is it a horse? A hog??! ALL OF THAT AND MORE! IT’S A WORKHORSE DUST HOG!!
Because you may want to find out who made the olive oil that poisoned you.
Sometimes its it’s very hard to articulate what exactly a consumer is seeking. When all else fails, why not: NEED WANT NOW
Take your sad, sports-obsessed, testosterone-fueled life and make it one thing: a big ugly giant ear, with stumpy legs and short arms.
And just stand there.
Because that’s all you are.